Tutorials

Tutorials

Simple tutorials of things that I had to learn the hard way presented here, so you don't have to learn the hard way...although understanding me can be difficult.
11
May
As The CRO Flies (Part 1)

As The CRO Flies (Part 1)

Conversion Rate Optimization, or CRO as it is commonly referred to in the industry, is the art and science of taking website visitors on the journey to convert for the site.
5 min read
05
Apr
fauxQuery

fauxQuery

A funny thing happened to me on the way to an internet forum.
1 min read
21
Feb
Making Elements

Making Elements

Trying my hand at "working smarter, not harder" in order to easily create multiple elements to insert into the DOM.
8 min read
03
Apr
Page Matching

Page Matching

When you create a lot of A/B testing scenarios, one of the most important things is to get page matching right. Here I guide you through an example.
6 min read